La Samaritaine Swatch
Exhibition Paris, 22-SEP to 23-OCT-2004
Pictures and report by Philippe Danjean
From 22-SEP to 23-OCT-2004, a beautiful
swatch exhibition took place in LA SAMARITAINE Paris. Called ART
to SWATCH, the purpose was to show Swatch Art watches during various
parts of a 24 hours day. Done by french designer Pierre Marie
COUTURIER, the various art boxes were very impressive.
To celebrate the exhibition, a special Art TURN OVER was available.
The TURN OVER special done by Pierre Marie COUTURIER was one of the
available Turnover in the store with a special "plaquette" (a Turnover
face) with the print of the ART TO SWATCH exhibition, not so many
have been done during the event:
Furthermore, in 2003, a special event called WRISTORY was done in LA
SAMARITAINE and a special box was produced. Similar to the one
WRISTORY Taiwan box, all the text
is in french and was available along the sales of old Swatch watches in
the department store:
Thanks to Philippe Danjean for the report and pictures.
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