From 18 to 26-OCT-2008, ILLUSTRATIVE,
the international festival for contemporary graphic and illustrative
art took place in Zurich, Switzerland. During
the Illustrative festival, a Swatch The Club event
took place on 17 to 18-OCT. A collection of three
limited edition Swatch
watches called Club'Art: The
Graphics Collection, designed by young artists, was launched
during the club event.
During friday afternoon (17th), we met at
our nice ****-hotel Swissôtel located in
walking distance of the Illustrative festival. We had a very nice
view of Zurich from our hotel room.
About 70 collectors participated at the
event so it was the usual meet and greet before the official start of
the event; swapping watches and other stuff.
At 5pm, the welcome desk of the club
opened and every collector was handed out a welcome package.
Afterwards, we walked over to the Messehalle 9 where the Illustrative
festival took place.
At 6pm, the vernissage started and we
went over to the section of the hall dedicated to the three new
Club'Art swatch specials. Here is the official information about
|Beautiful Women (GZ196)
|Afreau Couti (GZ197)
|Graph Paper (GZ198)
And these are the corresponding art works by the artists, inspired by the design of the watches:
(the watch is really hard to spot :-)
Skander gave his welcome speech and
presented the watches and the very nice and special packaging of the
watches to the collectors.
These are nice three special boxes of the
For the next two hours, the club members
had time to talk to the three artists about their artwork and of course
also about the watches. Lots of watches were also signed as
well. The artists were very friendly and showed a lot of patience
with the collectors as well :-)
Horiren on the right
Rory McGrath and the watch designed by him
artist from Körner Union and his watch
queuing for a signature
Later, we also had the chance to visit the
Illustrative exhibition. Some artworks were nice, some were
great, some were
strange, and some ... interesting.... Check it out for yourself:
yes, also a Swatch artwork!
Back to Stay tuned to Swatch.